AASP Newsletter - June 2017

Financial Report from AASP Executive Board

As we progress through 2017, the AASP Executive Board values the opportunity to provide a financial overview of the organization. As such, herein is the 2017 budget, AASP’s financial performance over the past 3 years, and the most recent statement of assets.

In 2017, AASP is projecting a loss of approximately $45,000. Coupled with the loss of $9,210 in 2016, it may appear that AASP is trending downward – from a fiscal perspective. However, it is important to remember a few keys points:

1. AASP spent a significant amount of money on certification development expenses in 2016 that are not expected to reoccur every year.
2. AASP hired a new PR firm at the end of 2016 that aims provide the association with new ideas and spearhead new initiatives.
3. AASP membership continues to grow, as we ended 2016 with a record of 2,437 members. With this growth, AASP needs to spend money so that individuals experience value associated with their membership. Thus, expenses related to the Annual Conference and journal publications were greater than expected.

These aforementioned challenges are beneficial to AASP, as they allow us to reexamine – and discover new – priorities as AASP continues to grow. In particular, because of AASP’s strong financial position (see table for list of current assets) the association hired the ROI Sports Marketing Group for a three-month period to conduct an audit and evaluation of AASP’s sponsorship potential. Following the completion of that phase this Spring, AASP chose to retain ROI Sports Marketing Group during the “sales” period, which is now in the early stages. The possibility of sponsorship is not something that AASP has seriously considered in the past; and thus, presents us with the opportunity to diversify our revenue streams and further promote the work of AASP – and its members!

Thank you for the opportunity to serve AASP. Should you have questions, concerns, or suggestions related to the financial activity of AASP, please contact Todd Gilson, AASP Secretary-Treasurer, at tgilson@niu.edu.